draper dna - experience applied Paulo Chad Ashlie Kathleen Shawn Josh Kevin Rick

experience applied

draper dna - experience applied

experience applied

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insights

  • IBS 2026

  • KBIS 2026: Five Things That Prove the Kitchen and Bath Just Became the Smartest, Hardest-Working Rooms in the House

  • Public Relations in 2026 for Building Products: Earned Trust, AI Answers, and the New Spec-to-Site Spotlight

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IBS 2026 was loud. AI estimating in minutes. Fire-resistant decking demos. Wall assemblies built live. Products designed to save hours on site. The message was clear: Builders are buying speed and certainty. Performance is no longer optional. See link in bio. #IBS2026 #ConstructionLife #BuilderTrends #JobsiteInnovation
KBIS 2026 proved it. Kitchens and bathrooms are no longer just beautiful. They’re intelligent. AI appliances. Smart water protection. Hidden ergonomic storage. Engineered surfaces. Lighting that sets the mood automatically. Function-first design is the new luxury. Read more from the link in the bio. #KBIS2026 #KitchenInspo #BathroomDesign #SmartHome #InteriorTrends
Welcome to March Madness... and I am not necessarily referring to my hair. March is an exciting month of development and transition as we prepare to spring into the heat of the construction season. We are here to help you overcome that one challenge that is keeping you up at night - now or just around the corner. Give us a shout. Conversations with experience is free. #MarchMadness
Viewrail continues to demonstrate their understanding of their customers need to be able to visualize their products installed, and they do it in a clever way. Exhibiting is a great example of the art and science of marketing coming together to modify the customers thinking and, likely, their behavior. Wow, we love good marketing! #IBS2026 #KBIS2026 #Viewrail
More than one in three of the trades on the jobsite speak Spanish as a first language yet the vast majority of the exhibits at IBS + KBIS did not recognize this audience. This is a missed opportunity we must resist to overlook. Congrats Schluter Systems for speaking to all of your customers. #IBS2026 #KBIS2026
The dress was beautiful and heavy since it was made of tile. Great work, DalTile! #IBS2026 #KBIS2026 #DalTile
Today’s There is a Difference spotlight: Charlie Robinson of TimberHP. Three chapters. One hell of a career. From co-founding a sailing school to launching ZIP System to introducing wood-fiber insulation to North America, Charlie brings a calm, sharp, deeply thoughtful view on what innovation actually requires. Sustainability. Performance. Real-world builder insight. This post hits all of it. Tap the link in bio to read.
Did you see what I saw at IBS / KBIS? We need to talk about this... and we will moving forward. #IBS2026 #KBIS2026
Been there. Done that. See you again tomorrow. #IBS2026 #KBIS2026
Love is in the details. In the process. In the partnerships that last longer than trends. Feeling grateful for the people we get to build with every day. Happy Valentine’s Day. ❤️ #ValentinesDay #DraperDNA #BuildingProducts #DesignMatters #WorkWeLove
Loyalty isn’t about points anymore. It’s about confidence on the job, speed in the process, and trust in the brand. Here’s how building products manufacturers should rethink loyalty for 2026. Less fluff. More value. 👉 Link in bio #BuildingProducts #LoyaltyMarketing #ContractorLife #ArchitectLife #TradeMarketing
Demand gen for building products is getting harder. And smarter. In 2026, manufacturers win by proving, not promoting. Systems, not slogans. Projects, not personas. Here’s what’s changing and what to do next. 👉 Link in bio #BuildingProducts #ConstructionMarketing #DemandGeneration #Architects #Builders #AEC

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