CASE STUDY: Scepter 2020
Present a strong, consistent cadence of stories across media platforms while fully leveraging national events and creating our own.
We created our own national event with Fuel Safety Month providing homeowners, retailers, and the media with insights and tips into proper fuel safety.
- Total media placements – 6,105
- Total impressions – 1.6 billion
- Total media value – $11,666,825
- Return on investment – 1:162
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