Valspar Coil + Extrusion Social Media Program 2018-03-29T11:56:48+00:00

Valspar Coil + Extrusion Social Media Program

Social

MOMENTUM Program

CHALLENGE

Establish meaningful presence in select social media platforms to increase awareness and engagement with architects, designers, and developers

Social

MOMENTUM Program

SOLUTION

Engage the MOMENTUM Program to create and execute a social media and content strategy on LinkedIn and Twitter.

Launch the BLITZ Architecture Influencer Campaign to jump start the program.

Social

MOMENTUM Program

LinkedIn

Social

MOMENTUM Program

Twitter

Social

MOMENTUM Program

Influencer

Social

MOMENTUM Program

RESULTS

MOMENTUM Program:

spActivity – 513% increase

spAudience – 14.4% increase

spEngagement – 283.8% increase

BLITZ Influencer Campaign:

sp4,993,905 impressions

sp273 shares