• Not your traditional marketing agency

     

    DRAPER DNA

  • WE DISRUPT, SURPRISE AND DELIGHT

    “The definition of insanity is doing the same thing over and over again and expecting a different result.”

    - Albert Einstein

    Shawn Draper

    Lead Strategist

     

    We like to challenge conventional thinking using a working knowledge of the job site (three generations), a mix of new and traditional ideas, and a drive for simplicity.

     

    Our experience in leading marketing innovation is second to none –

    • We embrace disruptive marketing to propel our clients to the top of mind, market, and wallet 
    • We are leaders in social media influencer programs with architects, designers, and consumers
    • We leverage marketing technology for geo-targeting, lead generation, and selling to your customers

    Draper DNA is breaking new ground as we enlist lean business principles and the latest in demand generation to benefit our clients.

     

    We are entrepreneurs that believe there is a better, faster, less expensive way of achieving your goals.

  • WE GENERATE DEMAND

    Here are a few powerful tools

    MOMENTUM Social Media Marketing

     

    Build or remodel a manageable, targeted social media program to meet your specific objectives with MOMENTUM. Begin with proper channel selection, curated content editorial calendars, and unique campaigns to introduce a new product or demonstrate thought leadership. Each of our programs provide the best available measurement and reporting to assure you are meeting your objectives.

    BLITZ Social Influencer Program

     

    Take the next step by utilizing expert bloggers to promote your products across their social media channel through our influencer BLITZ Program.  Each of our programs provide the best available measurement and reporting to assure you are meeting your objectives.

    Advanced Email Marketing

     

    Your customers and prospects are reading their email 24/7/365. Use advanced email marketing programs to create content that captures the customers' attention, targets your audiences based on customer data, and eliminates wasted time and money. Build relationships with speed, precision, and flexibility. Track and optimize your email campaigns to assure the greatest success for your next product launch or promotion.

    Event Marketing Campaign Automation

     

    Create, launch, and track your trade show campaign across online, offline, mobile, and social channels all on one integrated platform. Be faster and less expensive than the traditional individual build and manage campaigns. Receive complete program measurement and reporting to assure your highest ROI.

    Responsive Digital Marketing

     

    Design your digital marketing to respond to your customers through their laptops, tablets, smartphones, and wallets. Inform, excite, engage, sell, and retain your customers through innovative and powerful micro sites and campaigns that combine SEO, CRM, and ROI. Enlist the combination of smart digital science and inspiring artistry.

    And more...

     

    Branding + Advertising + Media planning and buying + Public relations + 

    Lead generation + Research and Reporting + Training

  • ASSOCIATION EXPERIENCE

    American Institute of Architects

     

    Tropical Forest Foundation

    COMMERCIAL PRODUCTS EXPERIENCE

    Johnson Controls

     

    Interface

     

    Schindler Elevators

     

    Allsteel

    OUTDOOR PRODUCTS EXPERIENCE

    John Deere

     

    Stihl

     

     Ames

     

    Fiberon

    RESIDENTIAL PRODUCTS EXPERIENCE

    DuPont

     

    Dal-Tile

     

    GAF

     

    Dryvit

    RETAIL EXPERIENCE

    The Home Depot

     

    Target

     

    Woodcraft Supply

    POWER TOOLS EXPERIENCE

    DeWalt

     

    Milwaukee

     

    Ridgid

    BATH PRODUCTS
    EXPERIENCE

    Mansfield

     

    Hansgrohe

     

    Pfister

    HOME PRODUCTS EXPERIENCE

    Fypon

     

    Black & Decker

     

    Kwikset

    WINDOWS & DOORS EXPERIENCE

    Andersen Windows

     

    Weathershield Windows & Doors

     

    Simonton Windows

    PAINT & COATINGS EXPERIENCE

    BehrPro

     

    Sikkens

     

    Valspar

     

    Glidden

    SIDING PRODUCTS

    EXPERIENCE

    CertainTeed

     

    James Hardie

     

    LP Smartside

     

    Tapco Group

  • SEND US A NOTE

    And share one of your current challenges

  • LET'S CONNECT

    We look forward to talking with you.

     

    Our number is 443-370-8815.